Publications
Books by Society Members
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Adams, Mary and Oleksak, MichaelIntangible Capital: Putting Knowledge to Work in the 21st-Century Organization is a handbook for every manager struggling to succeed and innovate in today’s knowledge-based economy. It helps businesspeople build smarter, more successful companies by maximizing the knowledge intangibles that are already inside their organizations. (2010) |
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Kossovsky, NirIn Mission Intangible: Managing Risk and Reputation to Create Enterprise Value, Nir Kossovsky shares his value-creating strategies for conquering headline risks and helping corporate executives, C-suite leaders and directors protect their most critical business processes (2010). |
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Ruder, DavidThis book is an essential tool for understanding the range of IP investment strategies - and how companies unlock value and profit from it. It provides a valuable tutorial for businesspeople, entrepreneurs, analysts, and dealmakers seeking better to understand, with clear examples, the components of different IP categories and their value-creating applications (2008). |
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Low, Jon and Kalafut, PamelaFrom leadership to communication, technology to human resources, the authors identify twelve “measures that matter” and convincingly demonstrate the bottom-line implications of investing in each of them. Highlighting the most innovative strategies of organizations around the world, the authors present blueprints for succeeding in the age of intangibles, and propose an ambitious agenda for reforming the ways in which corporate performance is recorded and evaluated (2002). |
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