Committees

IA Finance Society Networks and their standing committees

Finance Markets and Metrics

	IA Markets Marc D. Lucier, Chair Deutsche Bank The IAFS Intangible Asset Markets committee is developing standard forms of transactional documentation and processes to enhance market liquidity and reduce transactional risk. Marc Lucier is a Director at Deutsche Bank where he is focused on asset finance, investment and risk transfer involving intellectual property and other intangible assets. Prior to joining Deutsche Bank, Mr. Lucier was founder and President of Intangible Edge, an intellectual property consulting firm that provided IP valuation and analytics, raised IP-based capital and arranged sales and licenses of trademarks and other IP. Earlier, Mr. Lucier worked as an investment banker in structured finance and related fields, most recently at JP Morgan. He holds a Master of Business Administration degree from Columbia University Graduate School of Business and a Bachelor of Science degree from the University of Southern California.
	Risk Matthew Hogg, Chair Liberty International Underwriters The IAFS Risk Committee serves to further identify, develop and promulgate new methods, tools and processes for the management of risks which might otherwise threaten the value and benefit of intangible assets. As an understanding and appreciation of intangibles spreads in the commercial environment so will there be a commensurate need to protect and serve them. The Committee’s remit to examine identification, mitigation and control of risk conjures up an array of topics from insurance and securities to risk mapping and consulting practices. Matthew Hogg is Vice President at Liberty International Underwriters where he leads the Strategic Assets Division. The division underwrites specialist risks in the classes of intellectual property, reputation, cyber and non-material damage business interruption. Prior to joining Liberty Matthew was the EMEA Technology Leader for international insurance broker Marsh and before that an underwriter at Lloyd’s of London where he created a number of niche products in the intangible assets space. He holds a degree in law, a Masters in Law & Economics and an Advanced Diploma in Insurance. Matthew is also on the Membership Committee of the IAFS, a member of the Licensing Executive Society, the Chartered Insurance Institute, and Chairman of the UK charity BELS (Business & Education for London South).
	IA Financial Metrics Andy Gibbs, Chair Formerly, Patent Cafe The IAFS Intangible Asset Financial Metrics committee is developing standards for measuring intangible asset financial risk and reward. Andy Gibbs is an executive IP consultant providing patent asset management advisory services to senior executives in Fortune 500 companies and large patent holding or investment organizations. Mr. Gibbs is the immediate past Chairman and CEO of PatentCafe, a premier Enterprise Solutions provider of Patent Portfolio Decision Support Systems (DSS). The company’s artificial intelligence based solutions are used by corporate patent professionals, technology investors and IP attorneys for quantitative analysis and management of patent assets. An IP Thought Leader, he was a Forum Moderator of a the IBM Sponsored WIKI: Standards for Standards, a global discussion of invited policy makers and IP professions addressing abuses and guideline standards for technology (patent) standards organizations. He served two terms on the USPTO Public Patent Advisory Committee (PPAC), and served as Chairman, E-government Subcommittee advising on Patent Office IT infrastructure and software tools. He is an immediate past member of the Board of Directors, Intellectual Property Owners Association. Mr. Gibbs authored the corporate patent strategy book, Essentials of Patents (Wiley), PatentWiter (Sq. One), and more than 100 patent quality and IP management articles.
	IA Value Signaling Jonathan Low, Chair Predictiv, LLC The IAFS IA Value Signaling committee leads the Society’s efforts in identifying and promulgating best practices and standards relating to communicating the value of intangible assets to financial stakeholders and the capital markets. The financial crisis provides an opportunity to better define the way intangibles are identified and measured. The effectiveness of intangibles as predictive economic variables must be promoted while the ancient (at least decade-old) bugaboo of comparability for intangible metrics must finally be addressed. Jon is a Partner in Predictiv, a consulting firm specializing in the valuation of intangibles such as intellectual capital, brand, reputation, sustainability and alliances working with corporate clients of all sizes in North and South America and Europe. He has directed four major research reports on the role of intangibles in the global economy (Measures That Matter, Success Factors in the IPO Transformation Process, Decisions That Matter, The Value Creation Index). He is the co-author of Invisible Advantage, a book published in 2002, was co-editor of Enterprise Value in the Knowledge Economy and was a contributor to Business Power: Creating New Wealth from IP Assets published in 2007. His work has appeared in The Wall Street Journal, New York Times, Forbes and Business Week. Jon has presented his findings to the SEC, FASB, the European Commission, the OECD and the Federal Reserve Bank of New York. He served as Deputy Assistant Secretary for Work and Technology Policy at the US Department of Labor from 1993-1996. He served on the SEC’s Steering Committee on the Future of Accounting and Financial Reporting. Subsequently, Jon served as Co-Chair for Strategic and Organizational Issues of The Brookings Institution’s Task Force on Understanding Intangible Sources of Value. He is a graduate of Dartmouth College and Yale University’s School of Management.
Management Practices
	IA Corporate Governance Cathy L. Reese, Chair Fish & Richardson P.C. The IAFS Intangible Asset Corporate Governance committee is developing best practices for corporate board and management oversight of intellectual assets consistent with the fiduciary duties owed to the corporation and its shareholders. Cathy L. Reese is a Principal in the Delaware office of Fish & Richardson and heads the firm’s Corporate and Chancery Litigation practice. Cathy is a faculty member of the TopBoards, director education service of Beecher Carlson and has appeared on CNBC and written for Fortune, Barron's, Investor's Business Daily, Directorship, Intellectual Asset Management and other publications on Delaware corporate, governance and IP oversight issues. She is an established trial attorney with extensive experience in corporate, technology and complex commercial litigation, as well as corporate counseling and corporate opinions. Cathy counsels corporations, their boards of directors, and committees of the board, including Science and Technology Committees concerning fiduciary duties, including their duties of oversight concerning corporate assets and intellectual property. Her corporate litigation practice includes: breach of fiduciary duty claims, corporate governance and election disputes, and statutory proceedings under the Delaware General Corporation Law.
	Safety & Security Asset Management Scott Childers, Chair The Walt Disney Company The IAFS Security Asset Management committee leads the Society’s efforts in identifying and promulgating best practices and standards relating to security as an intangible financial asset Scott Childers is currently the Senior Manager of Integrated Trade Management at The Walt Disney Company. Integrated Trade Management is the coordinated effort to facilitate global trade while addressing complex, multilayered, and multidimensional social, safety, environmental and regulatory compliance requirements as well as mitigating risk and improving resiliency in the supply chain through increased visibility and forecasting. Scott has over 16 years of international supply chain management and global regulatory trade experience. He leads The Walt Disney Company’s validated Tier III participation in the U.S. Customs – Trade Partnership Against Terrorism (C-TPAT) through a program team that is focused not only on the functional execution of supply chain security but also on risk analysis and mitigation strategies spanning Disney’s global supply chains in the areas of international labor standards and product safety. He directly oversees the trade regulatory and finance operations for Disney’s nineteen primary importing entities in the U.S. as well as providing guidance and support of the company’s international importing entities. Scott holds a Bachelor of Science degree in Business Administration from Palm Beach Atlantic University and is a Licensed United States Customs Broker.
	Trademark Asset Management David S. Ruder, Chair RPX Corporation The IAFS Trademark Asset Management committee promotes ways for businesses to understand the financial aspects of their brand aspects. These include issues relating to licensing and M&A as well as issues relating to securitization and financial reporting requirements. Prior to RPX where he is VP, Business Development, David Ruder established Terrier IP Investments, LLC, a private investment firm focused on intellectual property-based investments in firms backed by hedge funds and private equity. He began his career working as an investment banker on Wall Street, helping companies in the consumer and entertainment sectors raise capital or engage in M&A transactions. He went on to practice intellectual property law for Kirkland & Ellis, working on M&A due diligence, patent licenses, and software development agreements. He has significant intellectual property transaction experience as co-founder and CEO of River West Brands LLC as well as positions in the M&A advisory practice of Ocean Tomo and patent investment firm Altitude Capital Partners. Mr. Ruder received his M.B.A. from the J.L. Kellogg Graduate School of Management, his JD from the Northwestern University School of Law, and his BA from Williams College.
	Patent Asset Management David Hetzel, Chair Motorola, Inc. The IAFS Patent Asset Management Committee spearheads the Society’s efforts in identifying and promulgating best practices and standards relating to the treatment of patents as financial assets. In particular, the Committee is reponsive to the needs created by the rise in secondary patent markets. The Committee seeks to address the most challenging and complex issues currently being faced by the industry. David Hetzel manages the Patent Divestitures & Acquisitions program for Motorola’s handset enterprise, a $15+ billion global business. He leads a cross-functional team in identifying opportunities, strategizing, performing deal due diligence and valuations and managing related processes. Prior to joining Motorola, he served as an analyst at McKinsey, a Direct of Business Development for Canadian Consulate of Chicago and as a Chicago-based attorney. David graduated from Chicago Kent College of Law in 1993, and from Stanford University with a BA in 1988.
	Integrity and Corporate Responsibility Paul F. Liebman, Chair Flextronics The IAFS Integrity and Corporate Responsibility Committee leads the Society’s efforts in identifying and promulgating best practices and standards relating to operational integrity (i.e., acting legally and ethically) and corporate responsibility as intangible financial assets. Paul Liebman joined Flextronics in April 2011 as Vice President of Compliance Law. The Company, which trades on the NASDAQ under the Symbol FLEX, offers the broadest worldwide EMS capabilities, from design resources to end-to-end vertically integrated global supply chain services. Prior to joining Flextronics, he was Chief Compliance Counsel at Dell, Inc., where he was responsible for developing and implementing global ethics and compliance program activities that are consistent with the Federal Sentencing Guidelines and strategically aligned with Dell's business objectives. Prior to joining Dell, Paul was Assistant General Counsel and Director of Compliance for Temple-Inland in Austin, TX from 2004-2008. Paul was also Global Compliance Counsel for KoSa (a global manufacturing subsidiary of Wichita, KS based Koch Industries) from 1998-2004. Prior to that, he was an environmental attorney for Koch Industries and Exxon, and in private practice. He is a graduate of The University of Massachusetts in Amherst, MA and The George Washington University Law School in Washington, DC.
	Quality & Integrity Asset Management Darren B. Cohen, Chair Reed Smith, LLP The IAFS Quality Asset Management committee leads the Society’s efforts in identifying and promulgating best practices and standards relating to quality as an intangible financial asset. The committee focuses on corporate behavior in crisis and non-crisis brand protection and development, including the establishment of business protocol that maximizes and sustains trademark value throughout the branding cycle, from brand creation to brand management. Darren Cohen is a partner in the Intellectual Property Practice Group where he oversees the establishment and maintenance of programs designed to secure and protect thousands of domestic and international trademarks. He provides counsel to brand owners and advertising agencies on all matters of trademark and copyright law, focusing primarily on branding and brand protection and enhancement practices. Darren began his legal career as a Trademark Examiner/Advisor at the U. S. Patent and Trademark Office, where he was awarded the Department of Commerce Bronze Star for excellence. While at the Trademark Office. Darren is recommended for his experience on the brand strategy front and for advising advertising clients on trademark matters by The Legal 500 directory. Darren is a graduate of Haverford College and Albany Law School of Union University.
Society Communications
	Public Policy Kenan P. Jarboe, Chair Athena Alliance The IAFS Public Policy Committee leads the Society’s efforts to develop and promote government polices to foster the creation and utilization of intangible assets. Ken Jarboe is the President of Athena Alliance, a non-profit research organization dedicated to identifying, understanding, analyzing, and educating on the information, intangibles, and innovation (I-Cubed) economy. He also edits the blog The Intangible Economy. Dr. Jarboe received his Ph.D. in Sociotechnological Planning and B.S. in Engineering from the University of Michigan. He has served in a number of senior staff positions for the United States Senate, including as Chief Economist for the Senate Democratic Policy Committee, and is the author of numerous publications on economic competitiveness, corporate strategy, international trade and technology policy.
	Outreach Judith C. Giordan, Ph.D., Chair National Science Foundation - IGERT/University of S. Mississippi Steel City Re The IAFS Outreach Committee leads the Society’s efforts in identifying and promulgating interactions and affiliations with other professional organizations, constituencies and stakeholder groups. Judith C. Giordan is Managing Director, IA Finance, at Steel City Re where she develops efficient investment vehicles for technology innovations. Previously, she has held positions including Vice President and Global Director of R&D International Flavors and Fragrances; Vice President Global R&D Pepsi Cola and Vice President Research and Development Henkel Corporation. She is a successful serial entrepreneur and her current positions include Professor of Practice at the University of Southern Mississippi on detail to the National Science Foundation as Program Officer for the Integrative Graduate Education and Research Traineeship (IGERT) program and member of the Board of Directors of several start-up technology companies. Giordan received her BS from Rutgers University, her PhD from the University of Maryland, and was an Alexander von Humboldt post-doctoral fellow at the University of Frankfurt, Germany.
	Member News Mary Adams, Chair Intellectual Capital Advisors The IAFS Member News Committee supports the Society's education mission by using electronic media to raise awareness of the diverse work being done by IAFS members in the field of intangibles. The goal of our committee is to help Society members get to know each other better as well as raise the profile of the organization and its members in the media and corporate markets. Please share your questions and ideas with Mary by email. Mary Adams is the founder of Intellectual Capital Advisors in the Boston area. She has a ten-year track record of consulting work that helps service and technology firms leverage their intellectual capital for innovation and dramatic growth. ICA is a member of the IC Rating™ community that has performed over 400 intellectual capital assessments for corporations around the world. Mary began her career in high-risk finance at Citicorp and Sanwa Business Credit. She blogs about intangibles at Smarter Companies and the Intellectual Capital Knowledge Center.
	Membership David Gould, Chair Buchanan Ingersoll & Rooney PC The IAFS Membership committee sets membership standards and reviews and approves applicants for membership in the Society. David is a technology transactions attorney in the Corporate Finance & Technology Section of Buchanan Ingersoll & Rooney, PC. David advises clients on issues arising from the licensing and commercialization of intellectual property, as well as issues related to the protection of such intellectual property. He has also assisted a wide range of clients in the drafting and negotiating of licenses, maintenance and support agreements, service level agreements, value added reseller and distribution agreements, consulting services agreements, source code escrow agreements, manufacturing and supply agreements, non-disclosure agreements, letters of intent, business development and co-marketing agreements, and domestic and international technology distribution and development agreements.
	Publications Nigel Page, Chair IAM Magazine The IAFS Publications committee leads the Society's efforts in disseminating works of the Society. The primary channel is IAM magazine which regularly features a contribution from the Society. Nigel Page is one of the directors of Globe White Page Ltd, the publisher of IAM magazine . He also acts as Finance Editor of IAM magazine, which is established as the premier publication for Chief Intellectual Property Officers (CIPOs), and other professionals involved in understanding and investing in intellectual property. Nigel is also a director of White Page Ltd, a business/financial editorial and publishing agency. Before forming White Page, he worked for two years as a business travel journalist in Asia and the Middle East, as well as launching a number of business magazines. Nigel qualified as a barrister in 1986, and prior to that obtained an MA in English Literature at Cambridge University.