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MISSION:INTANGIBLE, the blog of the Intangible Asset Finance Society, offers critical comments on intangible asset, corporate reputation, and finance; supplemented by quantitative reputation metrics. Intangible assets include business processes, patents, trademarks; reputations for ethics and integrity; quality, safety, sustainability, security, and resilience; and comprise 70% of the average company's value. MISSION:INTANGIBLE is a registered trademark of the Intangible Asset Finance Society.

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News Corp: It's personal

C. HUYGENS - Friday, March 16, 2012
At a conference sponsored by the Three Rivers Chapter of the National Association of Corporate Directors, George L. Miles Jr., Director of AIG (NYSE:AIG), HFF Inc. (NYSE:HF), Harley-­‐Davidson, Inc. (NYSE:HOG), WESCO International, Inc. (NYSE:WCC), EQT Corporation (NYSE:EQT), observed that "the collapse of a company's reputation can stain its directors." The fallout from News Corp (NYSE:NWS) reputational crisis first arising from the phone hacking scandal continues. On March 14, James Murdoch informed the board of Sotheby's that he would not be seeking reelection. Previously, he stepped down from the board of GlaxoSmithKline and the chairmanship of News International, News Corp's UK newspaper division.
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