About Us
The Society provides a forum for executives to discover better ways to increase the visibility, transparency, and value of intangible assets. These assets - ethics, quality, innovation, safety, security and sustainability - comprise 70% of the average company's value.
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Current Event The Society continues its MISSION:INTANGIBLE MONTHLY BRIEFING call-in hosted on a rotating basis by the working committees. Next up: Why pay for enterprise security when government is already funded through taxes?, September 3, 2010 at 12H00 EDT  |
Latest Publication We are entering the 'intangibles decade'," writes Member News Committee Chair Mary Adams, summarizing the predictions of experts at a recent conference. |
mission:intangibleIntangible asset values represent around half of the value of the median publicly traded company; their loss is a corporate existential peril. The examples are, unfortunately, too numerous and generally well known.Browse the Society's blog, MISSION:INTANGIBLE for authoratitive quantitative analyses of the intangible asset and reputation value stories behind the headlines.  RSS M:I  Now available, the book, Mission: Intangible. Managing risk and reputation to create value. |
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